News background:
Newest research discovers Yi Guanguo border: Chinese mainland area searchs engine advertisement advocate in, the advertisement of 53.4% advocate charge puts in on Baidu highest, and the ad that has 19.3% only advocate the scale that puts in on Google is top, respective advertisement advocate to relevant service business satisfaction is spent quite.
Watch an analysis easily:
Search engine advertisement advocate put in the service business share with highest charge to be as follows:
Easy view international considers to discover, advertisement advocate the satisfaction that puts charge on trader of top search engine service to its is spent show bright a flight of stairs to go. Basically reflect in the following respects:
1. Baidu advertisement advocate very satisfactory scale under Google 4 percent, and satisfactory scale however prep above Google7 percent, overall and character, yahoo of Baidu, Google, China fastens integral satisfaction to spend scale to comparative. Search dog, Netease is searched / have ad advocate dimensions is relatively lesser, implement specific aim relatively, the service reachs the designated position, satisfaction is spent taller also.
2. Tecent SOSO enters the market later, but also obtained advertisement advocate taller approbate, satisfaction is achieved 58.8% ; Search, sina loves to ask in, TOM search market locates after many changes, ability of technical research and development, innovation is short board effect is outstanding, advertisement advocate satisfaction is spent relatively inferior.
Very dissatisfactory scale obtains business of service of 3. perpendicular search 37.5% . As a result of great majority perpendicular search engine serves business to still be in attempt phase to searching engine advertisement operation, operation mode of whole limitation of unsharpness, discharge and industry otherness are bigger wait for an element, make advertisement of perpendicular search engine still is in the market to explore level.
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